Operations Manager
Catch ad spend drifting before the month-end surprise
Pulls performance from your ad platforms' APIs on a schedule, flags CAC and ROAS drift, and drafts replacement copy for the losers.
Ad performance does not collapse; it drifts. A campaign that earned its budget in March is quietly fifteen percent worse by May, and nobody notices until the month-end review. Your agent checks instead of you. With API keys for the ad platforms you run, it pulls spend and conversion numbers on a schedule, daily or every few days, and computes the metrics you actually steer by: cost per acquisition, return on spend, per campaign and per creative.
How it works
- 01
The agent's memory holds the baseline, so it flags drift rather than noise: a creative whose CAC has climbed three pulls in a row, a campaign whose spend share grew while its return shrank. Flags arrive in Slack with the numbers and the trend, not a dashboard link you will not open. For fatigued creatives, the agent drafts replacement copy variants based on what your better performers have in common, ready to paste into the platform.
- 02
A desk metrics view shows the whole account at a glance: spend, blended CAC, and the watchlist of campaigns on notice. The weekly summary is three lines when things are fine. The point is the Tuesday it isn't fine, when you find out on Tuesday.